DECLEOR BROCHURE DESIGN

Category
GRAPHIC DESIGN FOR HOTELS
About This Project

As part of the launch of their new health club, Le Meridien were offering Decleor Spa treatments to members and hotel guests.

Brief:
To create a brochure and POS collateral to publicise the Decleor Spa treatments.

Target market & behaviour / insights:
Guests wanting a relaxing and pampering spa treatment. Gym members wanting to be refreshed after a hard work out or fitness class. Needs to be convenient, easily booked  with a good choice of treatments and within great surroundings.

How do we want viewers to feel:
There is a big choice of luxurious treatments and I can book a time to suit me. This is just what I need after hard day’s shopping or after my work out.

The proposition:
Decleor at Le Meridien – treat yourself!

The outcome:
We used textured paper, stunning photography and subtle colour coding to convey a feeling of luxury and well being.