Archive

Brief:  Worcester based marketing company Achaleon (www.achaleon.com) approached PRH Design for design input on the redesign of one of their client's websites. Target market & behaviour / insights:  Authors, writers and publishers who use the website as a promotional and networking tool and to obtain information on literary...

Parasense, refrigeration monitoring specialists, have offices in Gloucester and the United States. Brief: To design corporate material including brochures, fact sheets, banners and case studies. Target market & behaviour / insights: Building managers, CFOs and owners of premises which have refrigeration equipment including supermarkets, venues and factories. Pharmaceutical companies use...

A Ford Kar convertible was offered to travel agents who sold the most Hertz car bookings. To promote it there was little time and no budget for new photography so we really had to be creative using a couple of stock shots from Ford! Brief: To create...

Worldwide GDS airline booking system provider Sabre wanted to promote their car rentals with John Lewis vouchers as incentives. We thought of simple but innovative graphics and imagery to explain the message. Brief: To create a direct mail piece to travel agents describing how they could collect...

Engineering consultancy Holdway Services needed a new, eye catching – but simple identity. Brief: To create a corporate identity which the engineering industry can recognise. Target market & behaviour / insights: Companies requiring engineering expertise and experience across a number of specialist areas. They want flexibility and confident decision makers to aid...

Recruitment company Haztech, required a new identity that was arresting and instantly communicated the sector it operates in – the oil and gas industries. Brief: To create a new identity for Haztech International. Target market & behaviour / insights: Individuals in the oil and gas industries looking to find...

Document Authoring software specialists PleaseTech have clients in many industry sectors. Using their existing logotype how did we appeal to all without alienating others? Brief: To create an identity which shows PleaseTech can be used by virtually anyone who produces documents. Target market & behaviour / insights: Document creators,...